Thursday, 10 July 2025

Presales RPA interview question answer for Automation Anywhere

 Here are commonly asked Presales RPA (Automation Anywhere) interview questions along with sample answers to help you prepare:

🔹 1. What is your role in RPA Presales?

Answer:
As an RPA Presales consultant, my role includes understanding client requirements, identifying automation opportunities, conducting process assessments, creating PoCs/demos using Automation Anywhere, preparing solution proposals, effort estimation, licensing guidance, ROI analysis, and supporting the sales team during client meetings and technical discussions.

🔹 2. How do you identify the right processes for automation?

Answer:
We follow a process assessment checklist and look for processes that are:

  • Rule-based and stable

  • High in volume and frequency

  • Prone to manual errors

  • Have structured data input

  • Involve repetitive steps

We score processes based on feasibility, complexity, and ROI, and prioritize accordingly.

🔹 3. How do you calculate ROI for an RPA project?

Answer:
ROI is calculated using the formula:

ROI (%) = [(Annual Savings - Annual Cost) / Annual Cost] * 100

Where:

  • Annual Savings = (FTEs saved × cost per FTE)

  • Annual Cost = Licensing + Infrastructure + Development + Support costs
    I prepare an ROI dashboard or calculator as part of presales proposals.

🔹 4. How do you create a POC using Automation Anywhere?

Answer:
To create a PoC, I:

  1. Gather a small, automatable process from the client.

  2. Use Automation Anywhere Control Room to develop the bot using A360 features like Recorder, Loops, Variables, Excel & Email packages.

  3. Keep it short (1–2 hours development time) but impactful.

  4. Showcase unattended or attended bot execution, error handling, and logs.

  5. Present the outcome with performance gains.

🔹 5. What are key features of Automation Anywhere A360 that you highlight in demos?

Answer:

  • Cloud-native architecture (no need for on-prem infra)

  • Web-based Control Room

  • Reusable packages and bot runners

  • IQ Bot for document processing (AI/ML)

  • Auto-discovery bots

  • Bot Insights (real-time analytics)

  • Role-based access control and audit trail

🔹 6. How do you estimate effort and pricing in presales?

Answer:
We estimate based on:

  • Process complexity (simple/medium/complex)

  • Bot type (attended/unattended/IQ bot)

  • Number of screens and applications involved

  • Reusability of components

We create an effort estimation template (in hours), map with resource cost, and include A360 license cost (based on bot runner type). I usually provide a detailed BoM (Bill of Material) with licensing and services.

🔹 7. What’s your approach to handle client objections during presales?

Answer:
I listen carefully to understand the root concern—be it cost, complexity, data security, or ROI. I then address it with:

  • Case studies of similar clients

  • Free PoCs/pilots

  • Data encryption and security assurance

  • Scalable roadmap with phased automation

  • Licensing flexibility from Automation Anywhere

🔹 8. What licensing models are available in Automation Anywhere?

Answer:
Automation Anywhere offers:

  • Bot Creator: For development

  • Bot Runner: For execution (attended/unattended)

  • Control Room: Orchestrator (cloud/on-prem)
    Licenses can be named or concurrent and are available as subscription-based (monthly/yearly). Additional licenses include IQ Bot for document processing and Discovery Bot for process discovery.

🔹 9. How do you work with the delivery team post-sale?

Answer:
I prepare a detailed handover document including:

  • Signed-off SoW

  • Process understanding documents

  • PoC/demo videos

  • Estimated timelines

  • Risk register and client expectations

I stay connected for initial weeks to ensure alignment between what was proposed and what is delivered.

🔹 10. What are common challenges in RPA presales and how do you handle them?

Answer:
Common challenges:

  • Unrealistic client expectations

  • Lack of documentation or SME availability

  • Security concerns with access/data

  • ROI justification

Mitigation:

  • Set clear scope in PoC

  • Use anonymized test data

  • Provide value-driven proposals

  • Share successful case studies

🔹 Bonus Questions:

Question Suggested Short Answer
Can you differentiate between A2019 and A360? A2019 was the earlier cloud version; A360 is the enhanced, stable release with better UI, bot agent, and package architecture.
Have you implemented IQ Bot? Yes, I’ve implemented IQ Bot for invoice and KYC document processing using ML-based learning and validation station.
What is Bot Insight? It’s Automation Anywhere’s built-in analytics platform to track bot performance, exceptions, and ROI via dashboards.

If you'd like, I can compile this into a neat Word or PDF file for download. Want me to do that?

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